Broker Broadcast
Aetna Debuts New Team-Based Wellness Program
Aetna has launched a team-based fitness and nutrition program for employers nationwide that relies on social
networking to encourage people to work with their colleagues to achieve their optimal health.
Aetna Health Connections Get Active! is modeled after Aetna’s own internal Get Active employee program, with 57
percent of employees participating in 2009. Powered by Shape Up The Nation, a wellness company focused on
leveraging the power of trusted social networks to promote healthy living, Get Active! is being offered to large
and medium-sized employers who wish to improve the overall health of their employees. The social networking
platform is designed to unite employees, to schedule group exercise opportunities, find colleagues with similar
health interests, use online fitness and nutrition trackers and participate in team competitions. Participants
can invite, challenge, track and motivate each other throughout the year.
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